How Can Digital Marketing Strategies Help in a Job Search?
Digital marketing isn’t just for entrepreneurs and business people. In fact, there is a lot we can learn from how marketers work. More and more job-seekers want to learn how to create their own personal brands when beginning the process of finding a job. Find out how you can use digital marketing strategies to help find a job in this episode of The Communication Diva Podcast with guest marketing strategist Valerie McTavish.
Topics covered in this episode:
Valerie offers huge value in this episode, and here is just a brief outline of some of what she shares:
The 4 basic tactics of digital marketing that can be used to help you find a job you’ll actually love:
- Determine who you are and how you want to present yourself, and then learn how to ensure your online presence reflects that
- Know how and when to enter a potential employer’s circle of influence
- Take steps to make authentic online connections
- Learn how to ask for a one to one connection in person
And Valerie shares the 4 “secret” (or just really strategic) steps used in digital marketing circles that will help you “close the sale” during your job interview.
Don’t miss this episode…it’s longer than usual and chocked full of great information.
Valerie McTavish is a digital content and marketing strategist. She’s an award winning producer and writer with a passion for marketing. After working for 20 years in traditional communications (including broadcasting, journalism and advertising) she shifted to digital, excited by the constantly changing landscape. Now she uses her background in communication to develop insightful, creative and effective content and marketing strategies for small businesses looking to stake their claim in the digital space.
How to connect with Valerie
Visit her website at valeriemctavish.com
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